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Carla Leible
Business Growth Strategy
,
branding
,
customer focus
How to Launch Your Brand and Get Your First Customers
Launching a new brand can be exciting, but also be a somewhat scary and challenging task. It takes...
4 Minute Read
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artificial intelligence
,
ChatGPT
The Power of ChatGPT: 41 Surprising Uses
Effective communication is crucial to success. Whether you're running a business, managing a brand,...
4 Minute Read
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branding
,
Marketing Strategy
,
customer focus
,
Marketing Results
Creating a Brand Voice and Identity for Your Medical Spa
Creating a brand voice and identity for your medical spa is crucial to ensure that your business...
5 Minute Read
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Marketing Agencies
,
Marketing
The 'AND' Benefit of Choosing a Comprehensive Marketing Agency
The right marketing agency can help you develop and execute effective marketing campaigns, build...
3 Minute Read
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Marketing Strategy
,
Digital Marketing
,
SEM
,
SEO
How SEM Can Help You Reach Your Target Audience
SEM or Search Engine Marketing is a succinct way to describe a host of processes that increase...
3 Minute Read
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Marketing Strategy
,
Social Media Marketing
,
Social Media
How to Create a Truly Effective Social Media Plan
In this fast-paced world, seven out of ten Americans regularly tap into social media to connect...
3 Minute Read
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Business Growth Strategy
,
Marketing Strategy
,
buyer persona
How Often Should You Update Your Buyer Persona?
You may have poured blood, sweat, and tears into creating your buyer persona. However, doing all...
3 Minute Read
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Marketing Strategy
,
Digital Marketing
,
Geofencing
Answering Your Burning Questions About Geofencing
When you go online and notice nearby businesses know exactly where you are, it's only natural to...
4 Minute Read
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ROI
,
Digital Marketing
,
Measuring Advertising Results
9 Digital Marketing Metrics That Actually Matter
Part of the beauty of digital advertising is that it’s so incredibly trackable... almost to a...
2 Minute Read
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Marketing Strategy
,
Advertising
,
Magazine Advertising
In Magazine, More Is Better - 6 Ways Multiple Ads Per Issue Can Multiply Results
Originally posted 4/30/33 - Updated 11/25/22 You’ve been doing things the same way you’ve always...
3 Minute Read
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Search Marketing
,
Content Marketing
,
SEM
,
SEO
SEO...SEM...WDYM?
Originally published 3/13/20 - Updated 11/14/22 We’ve seen a big evolution in how businesses...
2 Minute Read
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Marketing Tips
,
inbound marketing
,
SEM
,
SEO
SEO: Everything You’re Forgetting About
By all accounts, the vast majority of all customers will discover a business for the first time in...
5 Minute Read
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